GOOGLE ANALYTICS

Google Analytics is a website statistics package offered by Google. Google Analytics collects data about the visitors that come to your site. From this we can tell;

• How many people are hitting your site.
• The time people are spending on your site.
• What words they are searching to get to the site.
• What pages they are visiting on your site.
• Collecting data on how many leads your site generates.
• Generates data that can lead to actionable outcomes.

From this we can:

• Measure results and Return on Investment. This is the big advantage of online marketing is that all results can be measured. “How many clicks?”, “How many people contacted us via the web site?” Traditional media lacks this accountability.
• Make adjustments to your website to optimise the return on your investment.

We meet with you personally and discuss what the data is telling us and what options we have to increase your success. We focus on solid actionable outcomes.